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PROBLEM
We track steps and Starbucks points these days but not the electricity in our own homes. Then we get expensive electric bills each month and wonder what's costing so much... but there's a device to solve it all.
SOLUTION
Let people know Sense knows your electric bill in and out, telling you how much electricity your homes uses in real-time. In the chaos of daily life, Sense helps you toward a more secure, efficient, and informed home.





EXPERIENTIAL
Let's set up monitor screens at popular destinations known to eat up power to let people know just how much electricity the structures use. The larger-than-life screens will display the landmark’s real-time electrical usage (using solar power).

Co-Art Direction and Strategy: Hanwei Zhu
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